Lippman Connects

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TechDemo & Reception


MAY 27, 2020

Washington, DC
JW Marriott



 TechDemo logotype
& Closing Reception

WHAT: Hands-on demonstrations of event-ready technologies. Exchange insights with your peers. Have a drink. Touch the future of events.

WHEN: Included with the Closing Reception from 4 to 6 PM, immediately after the Closing Keynote.

WHERE: Salon I of the Grand Ballroom of the JW Marriott, Washington, DC.

TechDemo and Reception


Aventri logoStop by our kiosk to gain an understanding of how our powerful integrated solution can streamline your meeting and event needs: pre, during and post event. The Aventri intelligent meetings and events platform is built to deliver every aspect of the event journey. From sourcing, logistics, registration, attendee engagement, ROI and more, our software is designed to elevate the planner and the attendee experience at every step of the way.
Ask us questions to learn more about our In-Person Connection Stack:
Meetings Management: Budget, Venue Sourcing, and Meeting Registration.
Event Management: Abstracts, Booth Manager, Seating Planner, Surveys, Marketing, Project Collaboration, Website Builder, Networking, Registration, and Resource Scheduler.
Engagement: Smart Tags, Mobile App, Goals & Analytics, and Scan.
Data: Integrations, Live Reports, and API Library.


Freeman logo

KIOSK 1: Planning Solutions
Planning an event takes a highly coordinated team – time and resources are always strained. Operational teams are looking for new tools to make things easier and keep team members on the same page. Check out Freeman's floor planning, sponsorship and crisis management solutions that empower your teams to keep your events on track, grow and maximize revenue, and coordinate seamlessly responses to critical situations.

KIOSK 2: Education Solutions
One of the key reasons an attendee makes an investment to attend a show is for a valuable education program. However, developing and delivering impactful content to attendees takes lots of time and resources, from pre-event presenter management through post-event follow-up. Manage your event content from beginning to end via an integrated suite of digital solutions that provide ways to create, engage, and deploy content with leading second screen technology, as well as extend the life of your event with interactive video learning portals.

KIOSK 3: Engagement Solutions
Show organizers and exhibitors need solutions for increasing audience engagement, personalizing attendee experiences, and providing unique sponsorship opportunities. These cutting-edge attendee engagement solutions are built specifically for events, providing powerful brand storytelling utilizing the most innovative, emerging technologies – including augmented, virtual, and mixed reality, high-end touch screen activations, gesture or motion-based activations, and interactive chatbots.

KIOSK 4: Measurement Solutions
For too many years, show managers have been operating blind, with superficial metrics and data to guide their decision-making. Discover Freeman’s revolutionary data solutions that range from products that help you integrate and visualize your ever-growing data sets to experienced data strategists and scientists to help you cut through the noise and finally understand what all this information means.


GES logoTechnology at GES is driven by the understanding of what organizers and exhibitors need. Our focus is on making complex tasks simple by automating event execution and management. One of our latest technology introductions is GES Project Central, the only event management platform that empowers you to manage every element of an event – before, during and after the show – all from one centralized platform. From file collaboration and digital proof books to integration with accommodations, social, vendors, tasks and more. 

GES Project Central is the most robust software platform allowing you to seamlessly manage your event from any location. It is optimized for laptop, tablet or mobile phone with customized views for pre/post and at-show. Here's what you can learn to do at our TechDemo kiosk:

  • Eliminate spreadsheets
  • Save time while increasing accountably
  • Gain visibility and reduce errors
  • Work from any location
  • View a better way to communicate at the show
  • Create a more sustainable show
  • Use technology to your advantage

Map Your Show

Map Your Show logo

Learn how easy it is to connect exhibitors and attendees before, during and after your event with Version 8 of MYS’s Integrated directory floor plan and search. A user-friendly interface includes an all new recommendation engine tool using AI technology to suggest exhibitors and sessions specific to an attendee, based on the activity of all other attendees. Event preparation and the ability to network with exhibitors will be easy and efficient.

Enhanced branding options enable the directory to serve as an extension of the event website. Customizing and theming capabilities allow the dashboard to be organized to meet the specific needs of your event, saving time and increasing accuracy.

Get your hands on the MYS My Show Planner. This tool allows attendees to build an agenda featuring exhibitors and products they would like to see. Additionally, it enhances networking with exhibitors before, during and after the event, thanks to our AI technology driven tool.


mdg logoTalk to mdg’s director of digital and learn how to cost-effectively employ tactics to increase event attendance. See demos, and hear about full-stack campaigns that feature tools like geotargeting, influencer-driven marketing, SEM, SEO, video, email, website, and paid and organic social to nurture leads through the event cycle and drive registration.





Personify A2Z Events

a2z logo

Join us at our TechDemo kiosk to learn more about our new releases. We’ll be demoing Next-Gen Floorplan, complete with the new User Interface, to give you a sneak peek into the ‘next big thing’ from Personify A2Z Events. 

Discover the next step in floorplan tech and explore a modernized User Interface with the Personify A2Z Events Next-Gen Floorplan solution. By bringing familiar interface concepts to floorplan management, we’ve drastically reduced the learning curve to mastering Next-Gen Floorplan while streamlining your standard processes to increase your workflow efficiencies.  

Retaining its powerful features, like cross-device compatibility and precision measurements, Next-Gen Floorplan introduces full responsiveness and toggled overlays to view any contingencies found on the show floor. From electrical outlets to columns, Next-Gen Floorplan enables each feature on a show floor to be viewed as needed to better serve the needs of your exhibitors and improve consultative booth sales processes.  

A2Z Events is also launching a new look and feel with our new, updated User Interface. Developed with the end-user in mind, the new UI implements improved navigation and leverages a modernized interface to help users engage the full power of the A2Z Events solution. Ultimately, the new UI is built to align with the cloud-based tools that are used every day, further reducing the friction to implementation and management of each tool in the A2Z Events solution. 


Concise, a PSAV Company

PSAV logo

You’re already seeing the benefits of using the Chime app on iPads, brought to you by Concise. We have a fun and engaging demonstration of Chime waiting for you.  Participate in audience polling, and discuss what insights can be gained from audiences to improve future events.

Chime by Concise is an award-winning fully customized event app comprised of a suite of interactive tools designed to get audiences engaged and inspired.  We'll demonstrate the perfect way to put content straight into your attendees’ hands, be it personalized electronic agendas and digital resources, stimulating active participation with interactive polling, providing a platform to give all attendees a voice, creating a collaborative networking environment, becoming a part of the presentation with our second screen technology, and so much more.

Increase attendee engagement to help your events come to life. Access our valuable event intelligence to continually improve event relevance, impact, and provide demonstrable ROI .

Eventbots by Sciensio

Sciensio logo

Learn how innovative organizations are integrating chatbots as team members in their customer service and event technology game plans – and experiencing incredible success.  We will provide a practical review of the process and timeline to build a chatbot (it is weeks, not months), what insights and Business Process Intelligence your chatbot vendor should provide your team, and the questions you should ask any vendor when considering a chatbot.  

The key focus of our kiosk will be showing how innovative companies are integrating chatbots in multiple channels (SMS, on their websites, even in existing apps) to leverage the power of AI to make their existing teams and technologies more powerful.  See our case study level statistics showing how chatbots significantly improve customer service, event engagement, and attendee satisfaction while reducing costs. EventBots, AI Chatbots by Sciensio make your existing team more powerful and your customers happier!

Ungerboeck Software International

Ungerboeck logo

"WHOA.” “WOOT.” “WOW.” These are actual comments following an Ungerboeck for Exhibitions demo — the first and only true “enterprise” solution for show organizers. Mixing and matching vendor applications is a thing of the past. Information gaps no longer exist. Inefficiencies and lost information are zapped. With Ungerboeck, everything you need is there in one single, elegant, and incredibly powerful system. Of course, that is what you’d expect from the global leader in event management solutions. 

Ungerboeck’s digital event software comes in six languages, handles international currencies and tax schemes, and is both PCI compliant and GDPR-compatible. Come discover what has your peers going whoa, woot, and wow.

What to Expect




May 28, 2019
  1. Presented by mdg in cooperation with Lippman Connects. Separate registration required.

  2.  Join over 100 of the  "Who's Who" in the industry for C-level networking in an informal setting.
May 29, 2019
  1. Sam Lippman, President, Lippman Connects will start the day with a data-driven overview, spotlighting top-line findings of the 2019 ECEF Pulse research. ECEF Pulse is conducted annually by Lippman Con ...
  2. Cassandra Farrington will explain how she grew her event from 400 to over 27,000 attendees in a competitive market.
    Video Preview
  3. Kai Hattendorf, Managing Director/CEO, UFI, shares how the world’s conventions and exhibitions are evolving – and what impact this has on business in the United States.
  4. Stories help people connect—learn how to build your event by using engaging stories that resonate with your audience
  5. Rick McConnell, President, North America for Informa Markets, will moderate a panel of industry-leading exhibition executives: Dennis Smith, President & CEO, Messe Frankfurt Inc; and Linda Gray Martin ...
  6. The sale of the National Restaurant Association's mammoth annual exhibition to independent Winsight, LLC presents an opportunity to expand the way we think about relationships between associations and ...
  7. Gary Shapiro will share the secrets that have empowered the world’s most successful companies to fulfill their innovative potential. 
    Video Preview
  8. A brief review of the day's key take aways, selected in advance by the speakers and moderator.
  9. Test drive 12 transformative event technologies from industry-leading vendors. Closing Reception provides another executive opportunity to connect.





Cassandra Farrington

Cassandra Farrington photo

Cassandra is the co-founder and CEO of Marijuana Business Daily, and President at Anne Holland Ventures Inc. She entered the world of B2B industry publishing as a junior marketer at Phillips Business Information, and went on to earn her MBA from the University of Texas McCombs School of Business. She served as a Vice President at Citi in operational roles prior to co-founding Anne Holland Ventures. She currently oversees one of the fastest growing trade shows in the country and has been recognized numerous times for her leadership as an entrepreneur.


Gary Shapiro

Gary Shapiro photo Gary is president and CEO of the Consumer Technology Association (CTA)™, the U.S. trade association representing more than 2,200 consumer technology companies and which owns and produces CES®  – The Global Stage for Innovation.

Gary leads his organization’s promotion of innovation as a national policy to spur the economy, create jobs and cut the deficit. More about Gary here.


Lippman Connects You




  • Adam Gordon, Sales Executive, Las Vegas Convention & Visitors Authority
  • Adrienne Tiritilli, Vice President, International Housewares Association
  • Alex Palmer, Deputy Editor, Meetings & Conventions
  • Alex Land, Sales Executive, Las Vegas Convention & Visitors Authority
  • Alice Mathu, Vice President, Int'l Association of Amusement Parks and Attractions
  • Amy Fischer, Group Vice President, Reed Exhibitions USA
  • Amy Peters, Senior DIrector, ASIS International
  • Andrew Darmohraj, Executive Vice President & COO, American Pet Products Association
  • Andrew Ortale, Vice President, ASIS International
  • Andy Drennan, Senior Vice President, Food Processing Suppliers Association


View All ECEF Clients





View All Sponsors

Media Champions




Photos & Videos



ECEF 2018 Photo

ECEF 2018 Image

ECEF 2018 Image

Making Connections

Making Connections

2019 Opening Keynote

Cassandra Farrington

2019 Closing Keynote

Gary Shapiro





  • ECEF is one the few opportunities where independent and association show organizers get to mingle and learn from one another.
    Karen Chupka
    Senior Vice President, Consumer Technology Association
  • You've got 200 C-level executives here. There's a lot of peer-to-peer learning, which is incredible.
    Chris Dolnack
    Senior Vice President, National Shooting Sports Foundation
  • As a newcomer to events, it is so valuable to connect and have interactions that pay off.
    Cassandra Farrington
    Co-Founder & CEO, Marijuana Business Daily
  • I've had a bunch of conversations with people we're going to want to do business with.
    Chris Bown
    Executive Vice President, National Association of Broadcasters
  • ECEF is a great event! In one day I can hear insights and best practices from the ‘Who’s Who’ in our industry.
    Mary Pat Heftman
    Executive Vice President Conventions, National Restaurant Association
  • ECEF is a fixture on my calendar. Don’t delegate this one; as a CEO, you need to be there.
    Lori M. Anderson, CAE
    President & CEO, International Sign Association
  • At ECEF I learned the exhibition industry’s key trends and met peers from both associations and business media companies.
    Doug Woods
    President, The Association for Manufacturing Technology, AMT
  • The value I’ve gained from ECEF has always exceeded expectations. It’s the only event that brings together association and media executives to network, debate, and exchange new business ideas and best practices.
    Kerry C. Gumas
    President & CEO, Questex Media Group, LLC.
  • ECEF provides a special focus in that it brings together executives from media companies and associations to exchange best practices.
    Britton Jones
    Chairman & CEO, NXT Events Media Group
  • ECEF has valuable content and useful take-aways in a variety of areas.
    Peter Eelman
    Vice President Exhibitions and Communications, The Association for Manufacturing Technology, AMT
  • ECEF is the most valuable education and networking event of the year. The ideas shared by speakers and participants helped us grow attendance and sales. There is no better opportunity to learn from the brightest in the industry.
    Eric Wulf
    CEO, International Carwash Association®