Return on Value: The Evolution of Value-Based Selling
28 May 2025
As customer expectations evolve, delivering and communicating ROI is no longer the finish line-it’s now the baseline. Building on the success of our value based selling journey, Indiya Okam, Group Vice President of Sales, RX will be sharing how it is evolving its focus from Return on Expectations and defining Return on Value, a more comprehensive approach for your sales teams to drive growth and deliver better outcomes.