Lippman Connects

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TechDemo & Reception


November 18, 2020

In Virtual Space



TechDemo logotype
and Closing Reception

WHAT: Hands-on demonstrations of event-ready technologies. Exchange insights with your peers. Have a drink. Touch the future of events.

WHEN: Included with the Closing Reception from 4 to 6 PM, immediately after the Closing Keynote.

WHERE: Salon I of the Grand Ballroom of the JW Marriott, Washington, DC.

TechDemo and Reception



Learn how innovative organizations are integrating chatbots as team members in their customer service and event technology game – and experiencing incredible success.  




Delmay and PartnersIntroducing our best in class event technology – Quemsys.

Imagine being able to search and source hotels for your (or your customers’) events, manage multiple RFP types, negotiate hotel contracts in real time tailored to your needs. Once e-signed, you are one click away from selling hotel reservations online. By combining registration/ticketing with housing you immediately have the power to:

* Generate registration/ticketing revenue

* Maximize your event room blocks through a variety of unique tools such as reselling cancellations, overselling room blocks, and use of GDS

* Coordinate/tailor marketing campaigns

* Gather real-time actionable business intelligence

* Benefit from countless solutions enabling you to generate additional event revenue.




Featuring four kiosks demonstrating the latest solutions for event organizations.


GES logoTechnology at GES is driven by the understanding of what organizers and exhibitors need. Our focus is on making complex tasks simple by automating event execution and management. 





Skyrocket attendance at your event with referral marketing platform, Gleanin.

All of Gleanin's tools are built by event people for event people.

Join Gleanin for a short demo where you'll discover how successful event organizers are leveraging the power of referral marketing to attract more attendees to their events.

Leverage trust. Get more attendees. Sell out your event.

Map Your Show

Map Your Show logo

Map Your Show LLC is constantly innovating in order to deliver a best-in-class experience to their users. The new MYS Floor Plan Builder provides multi-user functionality, the ability to manage, update, and customize the floor plan, and, sell booth space in one spot. With cutting-edge technology and newly designed architecture, the new builder is powerful, accurate, and very user-friendly.

Multi-user functionality gives several users the ability to work on the same floor plan at the same time. With the new Onsite Mode, the system will automatically publish changes in real time during on-site sales and renewals.

The new Floor Plan Builder is fully integrated with MYS Booth Sales, which includes the option to sell booths directly within Builder. Users can also export CAD files directly to vendors.

Organizers have the ability to customize a floor plan by uploading icons and imagery. With newly enhanced filter options, users can view booths by type, status, properties and more.

Be sure to also ask our team members about the new Salesforce Integration and Exhibitor Checklist feature!


mdg logo

Talk to mdg’s director of digital and learn how to cost-effectively employ tactics to increase event attendance.  See demos, and hear about full-stack campaigns that feature tools like geotargeting, influencer-driven marketing, SEM, SEO, video, email, website, and paid and organic social to nurture leads through the event cycle and drive registration.








Concise, a PSAV Company

PSAV logo

You’re already seeing the benefits of using the Chime app on iPads, brought to you by Concise. We have a fun and engaging demonstration of Chime waiting for you.  Participate in audience polling, and discuss what insights can be gained from audiences to improve future events.

Chime by Concise is an award-winning fully customized event app comprised of a suite of interactive tools designed to get audiences engaged and inspired.  We'll demonstrate the perfect way to put content straight into your attendees’ hands, be it personalized electronic agendas and digital resources, stimulating active participation with interactive polling, providing a platform to give all attendees a voice, creating a collaborative networking environment, becoming a part of the presentation with our second screen technology, and so much more.

Increase attendee engagement to help your events come to life. Access our valuable event intelligence to continually improve event relevance, impact, and provide demonstrable ROI .







Shepard Exposition Srices


Ungerboeck logoWhen it comes to managing large, complex (and/or multiple) events, nothing has done more to disrupt the status quo then Ungerboeck’s Ungerboeck for Exhibitions (U4X).  With U4X, working across multiple applications and databases is a thing of the past.  Everything you need is literally just a click or two away from wherever you are.  CRM, floor plans, contracting and invoicing, document management, audit logs, exhibitor portal, payment processing, personalized user dashboards, and on and on.  With everything neatly managed in one single database, reconciling reports is but a distant memory.  And with U4X, you won’t ever need to worry about PCI- and GDPR-compliance again.  We call the U4X platform “unified”

What to Expect



New 2020 Date & Program Changes Will Be Announced Soon

May 26, 2020
  1.  Join over 125 of the  "Who's Who" in the industry for C-level networking in an informal setting.
May 27, 2020
  1. Sam Lippman, President, Lippman Connects will start the day with a data-driven overview, spotlighting top-line findings of the 2020 ECEF Pulse research. ECEF Pulse is conducted annually by Lippman Connects and Freeman. Get ready for five minutes of fresh insights delivered without fluff or filler.
  2. Chet Burchett, Chairman, Reed Exhibitions, discusses how the power of purpose will keep exhibitions vibrant in the next decade, while data-enabled technology will keep us relevant. But woe to those who lose their sense of purpose to the glow of digital solutions or volume-led focus. Chet will focus our minds on the essential questions that drive our industry. And he will deliver a clear-eyed assessment of whether we can continue to meet the needs of future marketplaces.

    Preview Video

  3. Each ECEF 2020 registrant stands and introduces themselves to the 200 executives in attendance.
  4. Barbara Grobicki, Chief Alliance & Foundation Officer, American Marketing Association and Jennifer Severns, Chief Experience Officer, American Marketing Association will explain how a global events giant is designing sustainable, differentiated events for their customers.
  5. Cybersecurity entrepreneur and researcher, Wade Baker is also Collegiate Associate Professor at Virginia Tech. He has researched the specific cybersecurity issues facing organizers before, during, and after events. He'll present a strategic plan you can use to compare, contrast, and ultimately improve your existing safeguards.
  6. Come back soon for a complete description.
  7. Linda Jo Thornberg, President and Owner, The Pittsburgh Business Show will share how she launched a successful event with no staff, no budget and no brand. She will reveal how she used strategic planning, technology and her background in marketing to build a business for business trade show, conference and networking event in just six months.
  8. To Be Announced
  9. Julie Cottineau, Founder and CEO, BrandTwist will give you the tools to build stronger, more profitable events.  She will explain how to use your event’s brand to achieve your goals and the importance of expressing your brand across all the touch points of your customers’ experience.

    Preview Video

  10. A brief review of the day's key take aways, selected in advance by the speakers and moderator.
  11. Bigger than ever, TechDemo provides hands-on access to 14 event-ready technologies from industry-leading vendors. Closing Reception provides another executive opportunity to connect.


2020 Keynote Presenters



Julie Cottineau

Julie Cottineau photo

Julie Cottineau is Founder & CEO of BrandTwist and best-selling author of “TWIST: How Fresh Perspectives Build Breakthrough Brands.”  Her unique TWIST approach looks outside of traditional business practices and TWISTs new inspiration for solutions that stand out.

Julie honed her branding chops as the VP of Brand for Richard Branson’s Virgin and at Interbrand and Grey Global.

Preview Video

Lippman Connects You




  • Linda Adams, Chief Operating Officer, Florida Nursery, Growers & Landscape Association
  • Jonathan Adkins, Vice President of Marketing, ISSA - Advancing Clean. Driving Innovation
  • Kim Althoff, Vice President, Sales, Trade Shows, Media & Education, ISSA-Advancing Clean, Driving Innovation
  • Tom Amontree, Executive Vice President, America's Health Insurance Plans
  • Lori Anderson, President & CEO, International Sign Association
  • Patricia Areno, Senior Vice President, Building Owners and Managers Association International
  • Larry Arnaudet, Executive Director, Exhibition Services & Contractors Association
  • David Audrain, Executive Director, Society of Independent Show Organizers
  • Wade Baker, Collegiate Associate Professor of Integrated Security, Northern Virginia Graduate Center
  • John Barrett, Executive Director, ISSA-Advancing Clean, Driving Innovation


View All ECEF Clients





View All Sponsors

Media Champions




Photos & Videos



ECEF 2018 Photo

ECEF 2018 Image

ECEF 2018 Image

Making Connections

Making Connections

2019 Opening Keynote

Cassandra Farrington

2019 Closing Keynote

Gary Shapiro





  • ECEF is one the few opportunities where independent and association show organizers get to mingle and learn from one another.
    Karen Chupka
    Senior Vice President, Consumer Technology Association
  • You've got 200 C-level executives here. There's a lot of peer-to-peer learning, which is incredible.
    Chris Dolnack
    Senior Vice President, National Shooting Sports Foundation
  • As a newcomer to events, it is so valuable to connect and have interactions that pay off.
    Cassandra Farrington
    Co-Founder & CEO, Marijuana Business Daily
  • I've had a bunch of conversations with people we're going to want to do business with.
    Chris Bown
    Executive Vice President, National Association of Broadcasters
  • ECEF is a great event! In one day I can hear insights and best practices from the ‘Who’s Who’ in our industry.
    Mary Pat Heftman
    Executive Vice President Conventions, National Restaurant Association
  • ECEF is a fixture on my calendar. Don’t delegate this one; as a CEO, you need to be there.
    Lori M. Anderson, CAE
    President & CEO, International Sign Association
  • At ECEF I learned the exhibition industry’s key trends and met peers from both associations and business media companies.
    Doug Woods
    President, The Association for Manufacturing Technology, AMT
  • The value I’ve gained from ECEF has always exceeded expectations. It’s the only event that brings together association and media executives to network, debate, and exchange new business ideas and best practices.
    Kerry C. Gumas
    President & CEO, Questex Media Group, LLC.
  • ECEF provides a special focus in that it brings together executives from media companies and associations to exchange best practices.
    Britton Jones
    Chairman & CEO, NXT Events Media Group
  • ECEF has valuable content and useful take-aways in a variety of areas.
    Peter Eelman
    Vice President Exhibitions and Communications, The Association for Manufacturing Technology, AMT
  • ECEF is the most valuable education and networking event of the year. The ideas shared by speakers and participants helped us grow attendance and sales. There is no better opportunity to learn from the brightest in the industry.
    Eric Wulf
    CEO, International Carwash Association®