Lippman Connects

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ECEF 2020 Presenters

November 18, 2020

In Virtual Space
 

 

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7 Results

What to Expect

 

 

New 2020 Date & Program Changes Will Be Announced Soon


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May 26, 2020
  1. Welcome Reception
     Join over 125 of the  "Who's Who" in the industry for C-level networking in an informal setting.
May 27, 2020
  1. Breakfast
  2. 5 Key Data Points in 5 Minutes: 2020 ECEF Pulse Summary
    Sam Lippman, President, Lippman Connects will start the day with a data-driven overview, spotlighting top-line findings of the 2020 ECEF Pulse research. ECEF Pulse is conducted annually by Lippman Connects and Freeman. Get ready for five minutes of fresh insights delivered without fluff or filler.
  3. Opening Keynote: Focusing on Dreams Not Concrete

    Chet Burchett, Chairman, Reed Exhibitions, discusses how the power of purpose will keep exhibitions vibrant in the next decade, while data-enabled technology will keep us relevant. But woe to those who lose their sense of purpose to the glow of digital solutions or volume-led focus. Chet will focus our minds on the essential questions that drive our industry. And he will deliver a clear-eyed assessment of whether we can continue to meet the needs of future marketplaces.

    Preview Video

  4. Self Introductions
    Each ECEF 2020 registrant stands and introduces themselves to the 200 executives in attendance.
  5. Networking Break
  6. The Transformation of the Customer Experience
    Barbara Grobicki, Chief Alliance & Foundation Officer, American Marketing Association and Jennifer Severns, Chief Experience Officer, American Marketing Association will explain how a global events giant is designing sustainable, differentiated events for their customers.
  7. Strategic Cybersecurity for the Event Lifecycle
    Cybersecurity entrepreneur and researcher, Wade Baker is also Collegiate Associate Professor at Virginia Tech. He has researched the specific cybersecurity issues facing organizers before, during, and after events. He'll present a strategic plan you can use to compare, contrast, and ultimately improve your existing safeguards.
  8. Hot Topic #2 TBA
    Come back soon for a complete description.
  9. Networking Lunch
  10. Zero to 60 in 6 Months
    Linda Jo Thornberg, President and Owner, The Pittsburgh Business Show will share how she launched a successful event with no staff, no budget and no brand. She will reveal how she used strategic planning, technology and her background in marketing to build a business for business trade show, conference and networking event in just six months.
  11. To Be Announced
    To Be Announced
  12. Networking Break
  13. Closing Keynote: Innovation with a Brand TWIST

    Julie Cottineau, Founder and CEO, BrandTwist will give you the tools to build stronger, more profitable events.  She will explain how to use your event’s brand to achieve your goals and the importance of expressing your brand across all the touch points of your customers’ experience.

    Preview Video

  14. Top Take Aways
    A brief review of the day's key take aways, selected in advance by the speakers and moderator.
  15. TechDemo & Reception

    Bigger than ever, TechDemo provides hands-on access to 14 event-ready technologies from industry-leading vendors. Closing Reception provides another executive opportunity to connect.
    TechDemo

  16. Adjourn

 

2020 Keynote Presenters

 

 

Julie Cottineau

Julie Cottineau photo

Julie Cottineau is Founder & CEO of BrandTwist and best-selling author of “TWIST: How Fresh Perspectives Build Breakthrough Brands.”  Her unique TWIST approach looks outside of traditional business practices and TWISTs new inspiration for solutions that stand out.

Julie honed her branding chops as the VP of Brand for Richard Branson’s Virgin and at Interbrand and Grey Global.

Preview Video


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Lippman Connects You

 

 

Presenting

  • Linda Adams, Chief Operating Officer, Florida Nursery, Growers & Landscape Association
  • Jonathan Adkins, Vice President of Marketing, ISSA - Advancing Clean. Driving Innovation
  • Kim Althoff, Vice President, Sales, Trade Shows, Media & Education, ISSA-Advancing Clean, Driving Innovation
  • Tom Amontree, Executive Vice President, America's Health Insurance Plans
  • Lori Anderson, President & CEO, International Sign Association
  • Patricia Areno, Senior Vice President, Building Owners and Managers Association International
  • Larry Arnaudet, Executive Director, Exhibition Services & Contractors Association
  • David Audrain, Executive Director, Society of Independent Show Organizers
  • Wade Baker, Collegiate Associate Professor of Integrated Security, Northern Virginia Graduate Center
  • John Barrett, Executive Director, ISSA-Advancing Clean, Driving Innovation

 

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Media Champions

 

 

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Photos & Videos

 

 

ECEF 2018 Photo

ECEF 2018 Image

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Making Connections

Making Connections

2019 Opening Keynote


Cassandra Farrington

2019 Closing Keynote


Gary Shapiro

 

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Resources

Testimonials

 

 

  • ECEF is one the few opportunities where independent and association show organizers get to mingle and learn from one another.
    Karen Chupka
    Senior Vice President, Consumer Technology Association
  • You've got 200 C-level executives here. There's a lot of peer-to-peer learning, which is incredible.
    Chris Dolnack
    Senior Vice President, National Shooting Sports Foundation
  • As a newcomer to events, it is so valuable to connect and have interactions that pay off.
    Cassandra Farrington
    Co-Founder & CEO, Marijuana Business Daily
  • I've had a bunch of conversations with people we're going to want to do business with.
    Chris Bown
    Executive Vice President, National Association of Broadcasters
  • ECEF is a great event! In one day I can hear insights and best practices from the ‘Who’s Who’ in our industry.
    Mary Pat Heftman
    Executive Vice President Conventions, National Restaurant Association
  • ECEF is a fixture on my calendar. Don’t delegate this one; as a CEO, you need to be there.
    Lori M. Anderson, CAE
    President & CEO, International Sign Association
  • At ECEF I learned the exhibition industry’s key trends and met peers from both associations and business media companies.
    Doug Woods
    President, The Association for Manufacturing Technology, AMT
  • The value I’ve gained from ECEF has always exceeded expectations. It’s the only event that brings together association and media executives to network, debate, and exchange new business ideas and best practices.
    Kerry C. Gumas
    President & CEO, Questex Media Group, LLC.
  • ECEF provides a special focus in that it brings together executives from media companies and associations to exchange best practices.
    Britton Jones
    Chairman & CEO, NXT Events Media Group
  • ECEF has valuable content and useful take-aways in a variety of areas.
    Peter Eelman
    Vice President Exhibitions and Communications, The Association for Manufacturing Technology, AMT
  • ECEF is the most valuable education and networking event of the year. The ideas shared by speakers and participants helped us grow attendance and sales. There is no better opportunity to learn from the brightest in the industry.
    Eric Wulf
    CEO, International Carwash Association®

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