With over 35 years of professional sales and leadership experience, Dan Cole is a renowned executive, writer, and speaker known for his expertise in sales fundamentals and team success.

Formerly Senior Vice President of Strategic Relationships at the International SPY Museum, and  Head of Sales at AVIXA's InfoComm show, Dan' Cole's  previous roles include executive positions at Hargrove, Inc. and over 16 years at the helm of business development for the Consumer Electronics Show (CES) and its parent organization.

Dan's career began in sales at Lanier Worldwide, leading to notable roles at National Trade Productions, Advanstar, and Yellowbrix. Along the way, he has earned prestigious awards such as IAEE’s Most Outstanding Sales and Marketing Executive, esteemed designation IAEE CEM Fellow, a PAR (Professionals for Association) G.O.A.T and the International Business Awards Most Outstanding Sales Executive. Dan's dedication to excellence continues to shape the industry landscape, making him a sought-after figure in sales and leadership. Dan remains an established top authority in sales and leadership, sought after throughout the industry.