President & Chief Strategist of EVOLIO, Joe brings over 20 years of expertise in the event marketing industry, including collaborating with leading trade shows such as FABTECH and NCBA, as well as some of the world’s most renowned brands, including Intel, Lenovo, and Novo Nordisk. Joe specializes in conducting strategic workshops and delivering measurable insights that empower events and exhibits to succeed. By driving greater efficiency and delivering exceptional return on experience (ROX), investment (ROI), and objectives (ROO), Joe helps events and brands achieve meaningful impact. Learn more at www.evolio.co.