ECEF Resources

ECEF 2025 session takeaways from Kimberly Hardcastle, President, mdg, A Freeman Company and Ken Holsinger, Senior Vice President, Strategy, Freeman

What sets groundbreaking event organizers apart from those who simply maintain the status quo? First, Freeman Senior VP - Strategy Ken Holsinger and mdg President Kimberly Hardcastle will unveil key F ...

In this interactive session, Hervé Sedky, President and CEO, Emerald, will moderate a panel of experts, including Kevin Hinton, Managing Director, Group Travel, U.S. Travel Association; Isabelle Icso, ...

Every January, the World Economic Forum brings together political, business, and thought leaders. Better known as Davos, it is arguably the most exclusive annual event in the world. Although more than ...

As customer expectations evolve, delivering and communicating ROI is no longer the finish line; it’s now the baseline. Building on the success of their value-based selling journey, Indiya Okam, Group ...

It’s general knowledge that exhibitors usually pay more than their direct share of costs. As the cost burden on exhibitors continues to rise, organizers must wake up now to the reality that the prevai ...

Just when you’re beginning to doubt which way is ahead, ECEF brings you this perfectly timed keynote address from Consumer Technology Association CEO Gary Shapiro. His insights will illuminate a path ...

Sam Lippman, President, Lippman Connects sets the tone for the day with this fast-paced session highlighting key data points that have big implications. Polling Results  

Bixby, Kyle - ASCRS Call, Emily - AUSA Miller, Mackenzie - NADA Muckle, Rachel - NAB Rowley, Rasheena - AUSA

If events are all about people, why do organizers so often neglect the human factor in event planning? Christine Kiesling, Vice President, Customer Experience, Hargrove from Encore and Erin Uritus, CE ...

Ten years ago, brash up-and-coming Greg Topalian captivated the ECEF audience with bold predictions for 2024. Recently named Chairman of Clarion Events North America, Greg is back. This time, he’ll ca ...

You have 86,400 seconds today to put transformative change into motion. How are you doing so far? That attitude is what encourages Teena Piccione, Senior Director, Google, to embrace change every day ...

Hear what CFOs expect when they approve budgets for our events. Find out how your organization can anticipate and fulfill their expectations to solidify your share of the budget. Our CFO panel include ...

Join us for an inspiring session with Melissa Medina, the co-founder of eMerge Americas, as she takes us on a captivating journey of dreaming big. Through Melissa's transformative storytelling, we'll ...

Ken Holsinger, Senior Vice President Strategy, Freeman Company takes you through fresh intelligence from Freeman data on attendees, exhibits and sponsorships. Ken will build on Sam's "5 Key Data Point ...

Sam Lippman, President, Lippman Connects sets the tone for the day with this fast-paced session highlighting key data points that have big implications.

The toughest, most enduring challenge facing your salesforce is measuring, proving, and communicating customers' ROI. Every non-renewal and downsize hurts your profitability. RX's answer was to refram ...

Sam Lippman, President, Lippman Connects kicks off the ECEF program with a fast-paced data-driven overview, spotlighting insights gleaned from recent research. This session was recorded at the 22nd an ...

Ken Holsinger, Senior Vice President Strategy, Freeman Company, takes you through the key findings from up-to-the-minute Freeman data on exhibits and sponsorships. Ken will build on the "5 Data Points ...

Rochelle Richardson, SVP, Exhibitions, AVIXA, Dave Labuskes, CEO, AVIXA and Brad Sousa, CTO, AVI Systems address numerous benefits of creating integrated experiences to enhance your events with the su ...