The Exhibition and Convention Executives Forum, originally scheduled for May 27, will be held Nov. 18 as a re-imagined, virtual experience. The transition from live to digital is never easy, and the annual information-sharing and networking event decided to partner with Freeman to bring it altogether. Among its many functions, Freeman will provide the ECEF with a virtual platform and will also serve as the show’s exclusive Gold sponsor.

“I have watched the Freeman team strengthen their capabilities in strategy, creative, event technology and digital,” explains Sam Lippman (pictured left), ECEF producer and president of Lippman Connects. “I’m even more impressed in how they helped us rethink our strategy for a virtual format this year.”