Responsible organizers and exhibitors need to prepare for emergencies such as active shooters; bomb threats; medical issues, evacuations, and the unforeseen. At Siemens Healthineers, Director of Exhibit Management Jeannie Henson’s events team took the lead in creating a 360⁰ plan that includes risk assessment, training, communications, and safety.

Jeannie will give organizers solid reasons to do a better job of communicating their safety plans to exhibitors. She’ll explain how it will pay off not only in better safety outcomes but also in higher levels of customer trust.