Bold designs and LAST CHANCE TO REGISTER! buttons won’t cut it anymore.  In today’s world, innovation is not just for getting attention, it must define your brand. This interactive session full of field-tested insights from Kim Vinciguerra, Chief Experience Officer, The International Carwash Show, and mdg’s Marketing Strategist Tyler Day will share the innovative tactics they used to turbocharge the show’s experience, communicate its value, and achieve record-breaking registration, including:

• VIP networking experiences.
• Influencer programs. 
• Timely messaging. 
• Expanded use of video. 

This is a fast-paced session full of takeaways you will use in your very next campaign.