Vice President, Business Development, Convention Data Services
Mara Kolter has more than 20 years of industry experience, from exhibit sales and sponsorships to planning events. Throughout her 18-year tenure at CDS, she has been particularly valued for contributing significantly to the company’s strategic growth, as well as guiding event organizers with ideas and best practices to help them market their events and drive growth. She is an active member of PCMA and IAEE (where she formerly served as Midwestern Chapter chairman). Mara regularly attends industry meetings throughout the United States.
October 27, 2022Three Best Practices to Increase Attendee Acquisition