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Connecting Leaders to Leaders

ECEF

November 3, 2021

Washington DC (Hyatt Regency Crystal City, Arlington, VA)

Online Worldwide – November 1-5

REGISTER

 

 

Celebrating 20 Years

Washington DC Metro, November 3
Hyatt Regency Crystal City, Arlington, VA
(vaccination required)

Worldwide Online Platform, November 1-5

Exhibition and Convention Executives Forum (ECEF) is an information-sharing and networking event for leaders at associations and independent organizers.

ECEF 20th AnniversaryOn Wednesday, November 3, in-person ECEF delivers an expanded schedule of networking opportunities, accentuated with four provocative C-level presentations. Executives everywhere can enjoy the convenience and flexibility of accessing the ECEF online platform from Monday, November 1, through Friday, November 5.

ECEF Global Network

     Source: ECEF 2020 Post-Event Survey, November 2020

ECEF note taking

 

Need More Information?
Use the Guide to choose the right events for you and your associates.

New for 2021: In-Person Engagement + Online Flexibility

Top-to-top networking. More time and more options than ever before.

Video Introductions start on Monday. Video gallery makes networking more productive.

Research that brings real-world decisions into focus.

Sam Lippman's "5 Data Points in 5 Minutes" kicks off the program.

C-level sessions, live Q&A, "Meet The Speaker periods, book signings.

Welcome Reception on Tuesday, November 2 kicks off the in-person networking.

TechDemo — Get your hands on the latest event tech.

TechDemo Passes for five of your staff and technologists on Thursday and Friday. Schedule in Eastern Time.

Networking lunch will broaden your contacts and resources.

Networking Lounge enables impromptu and planned connections.

mdg, A Freeman Company, will produce "The Road to Recovery: a presentation in six acts" on Tuesday, November 2, 3:30 PM at the Hyatt Regency Crystal City. Separate registration is required and does not include ECEF registration. Learn more HERE.

 COVID-19 Policy
To provide you maximum protection during ECEF, we have taken the following precautions:

  • Vaccinations Required — All ECEF 2021 attendees must be vaccinated. You will be able to upload proof of your vaccination with “Elsie” the ECEF 2021 event bot. Elsie will introduce herself to you via your mobile number.
  • Mask Mandate —  All individuals must abide by Hyatt’s mandate to wear masks throughout the venue. This includes restrooms, lobbies, and elevators in addition to our meeting rooms.
  • Social Distancing — We have designed a floorplan that provides social distancing for our sessions, meals, reception, and networking.
  • Merv 13 Air Filtration — The Hyatt Regency Crystal City is equipped with a high-end air Merv 13 filtration system recommended by the CDC and American Society of Heating, Refrigerating and Air-Conditioning Engineers (ASHRAE).
  • Contract Tracing — We have contracted a third-party to provide contact tracing devices for all attendees to wear during the event. These devices use Bluetooth low energy technology to determine precise exposure information, without compromising privacy, if an individual self-reports infection.
  • Health Checks — We will be conducting health checks administered through Elsie the chatbot.

Registration Fees

  • All Access: In-Person+Digital – $795
    $395 each additional registration from the same organization.
  • Digital-Only – $145

woman with mic

Substitutions and Cancellations

  • Eligible substitutions can be made at any time.
  • Digital-Only ECEF: Registration fees are fully refundable on or before October 30.
  • All-Access ECEF:  Registration fees are fully refundable on or before October 25.

Sam Lippman at ECEF

Reserve Lodging at a Special Rate

Reserve a room at Hyatt Regency Crystal City At Reagan National Airport at the special ECEF rate of $239 + tax per night as long as rooms are available. Availability at the ECEF rate are limited. If the group rate is no longer available, prevailing rates may be offered for some or all of your stay. If you need additional assistance, please contact the hotel at 877-803-7534. Make your reservations here.

Map, Directions, Parking, and Transportation

View an interactive map, get driving directions, see parking options, and discover additional transporation options here.

Hyatt Regency Crystal City

Only Leaders Accepted

ECEF connects the leaders of the exhibition and convention industry. This year, those connections will be more valuable than ever.

Trustworthy
Executives look to ECEF for top-to-top networking, forward-looking insights, and hidden opportunities.

Provocative
Topics are always timely, challenging, and presented by experts with a C-level point of view.

High Energy
Clients expect an open and spirited peer exchange. And they get it.

Efficient
ECEF delivers targeted executive-level content and networking.

Rewarding
Take away actionable ideas and valuable contacts that will benefit your brand, your event, your organization, and your career.

Insightful
Sam Lippman's presentation of "5 Data Points in 5 Minutes" sets the tone for a fast-paced day.

Safe
ECEF 2021 abides by all applicable regulations and requirements. In addition, we have adopted several additional mitigation policies to provide maximum protection.

Technology & Networking Experience

TechDemo logotype

Event technology products and services are proliferating and improving at an ever-quickening pace. Both in-person and online ECEF registrations include exclusive executive access to TechDemo all day Wednesday, November 3. Plus, receive five TechDemo guest passes your technologists, staff, and consultants can use for online access on Thursday, November 4, and Friday, November 5. Discover innovations from event tech leaders. Engage with solutions from these vendors ... and more to come:

  • 42Chat
  • Allseated EXVO
  • Balluun
  • Cadmium
  • CNTV
  • Compass by OnPeak, a GES company
  • cvent
  • Digitell
  • eventPower
  • Freeman - five kiosks:
    > Convention Data Services
    > Epistemix
    > Exhibitors
    > Strategy & Data
    > Virtual/hybrid
  • Juno
  • Map Your Show
  • Maritz Global Events
  • Notified, by Intrado
  • Personify
  • Shepard

 

DIRECTORY OF EVENT TECH SOLUTIONS


 

 

What to Expect

 

 

2021 Program
All Sessions in Eastern Time

Contributor Roster and Bios


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November 02, 2021
  1. The Road to Recovery: a presentation in six acts.

    The events industry will recover, but uncertainty lies in how quickly and how fully. Association and for-profit executives alike will be tasked with building back revenue, attendee and exhibitor confidence, international market share and high-functioning teams with the skills needed to plan, produce and market a new class of events. Six leaders in their respective fields will share practical advice for predicting where the industry is headed, effectively navigating change and turning crises into opportunities.

    Attendance is limited to executive-level (VP and above) professionals from associations or organizations that own, produce, and/or manage live events. Registration is complimentary, but space is limited; please note that registering for this event does NOT include registration for ECEF.

    Learn More

  2. Relax, meet new faces, and reconnect with valued colleagues.
November 03, 2021
  1. Start the day in the company of friends and colleagues.
  2. Sam Lippman, President, Lippman Connects will start the day with a data-driven overview, spotlighting insights gleaned from Freeman Research.

     

  3. John Hoffman, CEO of GSMA, will engage in a freewheeling conversation with Robert Mesirow, Partner & Leader Connected Solutions/IoT, PwC. The audience is invited to participate in a discussion that will touch on how emerging mobile technologies will profoundly influence the future of exhibitions and conventions.

  4. Make sure everyone knows you're in the room, what you look like, and where you are seated.
  5. John Hoffman and Robert Mesirow will be available to take your one-on-one questions and comments.
  6. Gary Shapiro, President and CEO, Consumer Technology Association (producers of CES), will sign his book, Ninja Future - Secrets to Success in the New World of Innovation.
  7. Monique Ruff-Bell, Event Director of Money20/20 USA, and Richard Scarfo, President of HLTH share their success strategies.
  8. Get ready for the exhibition centers of the future when one of the most sought after and celebrated architects of the genre, Robert Svedberg, Principal at TVSDESIGN, tells you what he is hearing from organizers and facility owners. In this session he will share the top 10 things that are (and are not) changing in destinations and venue design and how these trends will impact the success or failure of your future events.
  9. The transition from 2021 to 2022 will see COVID-19 move from pandemic to endemic in some countries, but how will that impact our lives and businesses? In this session, Epistemix CEO John Cordier will provide his perspective on working with the events industry. He will share information on how the pandemic surfaced new innovations and accelerated others across industries. The critical considerations are what innovations are here to stay and how might they impact the future of the events industry.

  10. John Cordier will be available to take your one-on-one questions and comments.
  11. Ben Chodor, President, Notified, will sign his book, Transitioning to Virtual and Hybrid Events.
  12. Struggling to produce the digital event results your key stakeholders need? Don’t give up yet... Over the past six months, industry heavy-hitters from organizations like IAEE, UFI, SISO, and more joined together to develop the solution (and, now, it's ready!). Attend this session so you can:

    • Identify the biggest problems with digital event data and how they’re impacting you/your key stakeholders, whether you realize it or not…
    • Walk through the glossary (with 150+ terms!) and 18 data tables. Get a “behind the scenes” look at the intensive process required to create these documents; plus, highlight several key terms you need to know now.
    • Gain insights on related topics (like data, data ownership, future learning, and more), and contribute your perspective/questions too!

    Moderator: David Adler, Chairman & Founder of BizBash, a Tarsus Company

    Panelists: Robyn Davis, CEO of Exhibitors WINH and Rhonda Wunderlin, Senior Vice President, Performance Marketing at Questex

 

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Testimonials

 

 

  • ECEF is one the few opportunities where independent and association show organizers get to mingle and learn from one another.
    Karen Chupka
    Senior Vice President, Consumer Technology Association
  • You've got 200 C-level executives here. There's a lot of peer-to-peer learning, which is incredible.
    Chris Dolnack
    Senior Vice President, National Shooting Sports Foundation
  • As a newcomer to events, it is so valuable to connect and have interactions that pay off.
    Cassandra Farrington
    Co-Founder & CEO, Marijuana Business Daily
  • I've had a bunch of conversations with people we're going to want to do business with.
    Chris Bown
    Executive Vice President, National Association of Broadcasters
  • ECEF is a great event! In one day I can hear insights and best practices from the ‘Who’s Who’ in our industry.
    Mary Pat Heftman
    Executive Vice President Conventions, National Restaurant Association
  • ECEF is a fixture on my calendar. Don’t delegate this one; as a CEO, you need to be there.
    Lori M. Anderson, CAE
    President & CEO, International Sign Association
  • At ECEF I learned the exhibition industry’s key trends and met peers from both associations and business media companies.
    Doug Woods
    President, The Association for Manufacturing Technology, AMT
  • The value I’ve gained from ECEF has always exceeded expectations. It’s the only event that brings together association and media executives to network, debate, and exchange new business ideas and best practices.
    Kerry C. Gumas
    President & CEO, Questex Media Group, LLC.
  • ECEF provides a special focus in that it brings together executives from media companies and associations to exchange best practices.
    Britton Jones
    Chairman & CEO, NXT Events Media Group
  • ECEF has valuable content and useful take-aways in a variety of areas.
    Peter Eelman
    Vice President Exhibitions and Communications, The Association for Manufacturing Technology, AMT
  • ECEF is the most valuable education and networking event of the year. The ideas shared by speakers and participants helped us grow attendance and sales. There is no better opportunity to learn from the brightest in the industry.
    Eric Wulf
    CEO, International Carwash Association®