On Wednesday, November 3, in-person ECEF delivers an expanded schedule of networking opportunities, accentuated with four provocative C-level presentations. Executives everywhere can enjoy the convenience and flexibility of accessing the ECEF online platform from Monday through Friday, November 5.
Source: ECEF 2020 Post-Event Survey, November 2020
Top-to-top networking. More time and more options than ever before.
Video Introductions start on Monday. Video gallery makes networking more productive.
Research that brings real-world decisions into focus.
Sam Lippman's "5 Data Points in 5 Minutes" kicks off the program.
Four C-level sessions and live speaker Q&A.
Breakout sessions immerse you in facilitated interactive discussions with up to 20 event executives.
TechDemo + Networking gives clients exclusive access on Wednesday, plus five free passes for staff and technologists on Thursday and Friday. Schedule in Eastern Time.
Networking lunch will broaden your contacts and resources.
Facilitated appointment setting gives you maximum scheduling flexibility to network with the industry A-list.
Eligible substitutions can be made at any time. Online ECEF: Registration fees are fully refundable for cancellations on or before October 30. In-Person ECEF: Registration fees are fully refundable for cancellations on or before October 25.
Trustworthy
Executives look to ECEF for top-to-top networking, forward-looking insights, and hidden opportunities.
Provocative
Topics are always timely, challenging, and presented by experts with a C-level point of view.
High Energy
Clients expect an open and spirited peer exchange. And they get it.
Efficient
ECEF delivers targeted executive-level content and networking.
Rewarding
Take away actionable ideas and valuable contacts that will benefit your brand, your event, your organization, and your career.
Insightful
Sam Lippman's presentation of "5 Data Points in 5 Minutes" sets the tone for a fast-paced day.
Event technology products and services are proliferating and improving at an ever-quickening pace. Both in-person and online ECEF registrations include exclusive executive access to TechDemo on Wednesday, November 3. Plus, receive five TechDemo guest passes your technologists, staff, and consultants can use for online access on Thursday and Friday. Discover innovations from event tech leaders. Engage with solutions from these vendors ... and more to come:
DIRECTORY OF EVENT TECH SOLUTIONS
Industry luminaries lead consecutive breakout sessions on hot topics. Each session convenes up to 20 executives for an intensive 30 minutes of frank talk and small-group networking.
Confirmed facilitators and topics for 11:00 AM (ET) breakouts:
Carrie Freeman Parsons, Chair of the Board, Freeman — The Power of Leading with Heart
Aimee Gabel, Chief Experience Officer, Solar Energy Trade Shows — Creativity vs COVID
Tiffany Moore, Senior Vice President of Political and Industry Affairs, CTA/CES — What Election 2020 Means for the Exhibitions and Conventions Industry
David Peckinpaugh, President, Maritz Global Events — Adaptability
Karalynn Sprouse, Executive Vice President, Emerald Expositions — Empowering/Creating Next Gen Leaders
Greg Topalian, CEO, Clarion UX — New Revenue Streams
Confirmed facilitators and topics for 1:30 PM (ET) breakouts:
Lori Anderson, President & CEO, International Sign Association — Staff Alignment & Collaboration When Your World Has Been F*&#ed
Steve Basch, CEO, Shepard — Cash Conservation
Le’Ann Callihan, Director for NAPE Expo, NAPE; Susan Friedman, Head of Field Marketing for Americas Cable & Media Verticals, Cisco; Megan Murphy, Director Channel Sales & Partnerships, Freeman — Driving Exhibitor Value at a Virtual Event
Bergitta Cotroneo, Deputy CEO, Alliance for Academic Internal Medicine — 5 Reasons Your Organization's DEI Strategy May Not Be Working
Kerry Gumas, President, Metacomet — Forecasting Revenue
Kimberly Hardcastle-Geddes, Chief Marketing Strategist, mdg — How Integrated Models Will Evolve in 2021 and Beyond
Ken Holsinger, SVP Strategy, Digital & Data Solutions, Freeman — Event Evolution Discussion: Using Research to Design the Future
Don Kline, CEO, MYS — Moving to Hybrid Events and Providing ROI with Reduced Attendance
2021 Program Is Still Under Construction
All Sessions in Eastern Time
Sam Lippman, President, Lippman Connects will start the day with a data-driven overview, spotlighting the most recent insights from Freeman's groundbreaking WAVE Research project.
There is a tech-empowered, data-driven path through the pandemic… and beyond. Those that choose this path will be in the best position to grow and thrive. In his virtual keynote, Shelly Palmer will show you how to proactively leverage your data and your existing infrastructure to create value for your business.
These are scary times for the events business, but one silver lining is that disruption can actually breed significant innovation. Global branding expert, Julie Cottineau will talk about how to Boost Your Brand Immunity by Twisting Uncertainty into Opportunity. Julie’s TWIST technique looks at branding challenges from new angles and offers actionable tips and tools to create fresh solutions for our industry.
You will learn how to:
1 TWIST your offering. Deliver products/services in line with what your customer’s need right now
2. TWIST your touch points. Create rich brand experiences with a mixture of virtual and tangible touches
3. TWIST for the greater good. Show you care about your clients, while communicating your brand promise
In other parts of the world nations are getting enough control over COVID-19 to allow large scale in-person events to resume. These events offer the hope of a rebound even before a vaccine is available. What conditions must be present and what precautions must be observed to satisfy health officials, exhibitors, and attendees?
These are scary times for the events business, but one silver lining is that disruption can actually breed significant innovation. Global branding expert, Julie Cottineau will talk about how to Boost Your Brand Immunity by Twisting Uncertainty into Opportunity. Julie’s TWIST technique looks at branding challenges from new angles and offers actionable tips and tools to create fresh solutions for our industry.
You will learn how to:
1 TWIST your offering. Deliver products/services in line with what your customer’s need right now
2. TWIST your touch points. Create rich brand experiences with a mixture of virtual and tangible touches
3. TWIST for the greater good. Show you care about your clients, while communicating your brand promise
TechDemo provides easy introductions to 16 event-ready technologies from industry-leading vendors.
