In-Person ECEF Returns Nov. 3; Online on Freeman’s OnlineEvent® Pro Platform Nov. 1-5

ARLINGTON, VA—June15, 2021—Exhibition and Convention Executives Forum (ECEF) announced that Freeman has renewed its commitment as the exclusive Gold Sponsor. ECEF 2021 will be celebrating its 20th Anniversary with an in-person event on November 3 in addition to an online experience from November 1 through November 5.

Lippman Connects will mark the first anniversary of Digital Summit with the debut of its fourth series on June 24.  Lippman Connects also announced that Digitell will be the exclusive sponsor of the Summer 2021 series. 

June 24 – Practical Strategies for Managing In-Person Events in the Face of Continuing Uncertainty                  

 July 15 – Proving ROI: Developing Metrics That Will Strengthen Exhibitor and Sponsor Loyalty                         

August 5 – Using Data to Create Cost-Effective Attendee Acquisition Campaigns                       

August 26 – Post Pandemic Sponsorships and Ancillary Revenue Sources                       

September 30 – Leveraging Pent-Up Demand to Secure Larger Commitments from Exhibitors and Sponsors

Marking 20 years of connecting leaders to leaders, Exhibition and Convention Executives Forum (ECEF) will open for a full day of in-person interaction on November 3 at the Hyatt Regency Crystal City in Arlington, VA located just outside of Washington D.C. The 20th Anniversary agenda offers a re-conceived format with expanded networking activities punctuated by four provocative C-level presentations.

"Attendee Marketing: Digital Marketing Applications and Solutions Delivering the Best ROI,” the first of five Digital Summit online discussions, will take place on Thursday, February 11 via Zoom. Lippman Connects, producer of Digital Summit, also announced Feathr will be the exclusive sponsor of the entire five edition series, including:

·         Re-Opening Your In-Person Event for the Next New Normal on Thursday, March 11.

·         Selling & Retaining Exhibitors/Sponsors for In-Person and Virtual Events on Thursday, April 8.

·         2019 Is Never Coming Back: Attendee Acquisition for Re-Opening Events on Thursday, April 29.

·         Bringing Back Exhibitors/Sponsors: What Do They Want Now? on Thursday, May 13.

“All areas continue to show growth” is the central take-away of the 2019 ECEF Pulse survey of exhibition and convention executives. The survey is conducted annually by Freeman and Lippman Connects, producer of Exhibition and Convention Executives Forum (ECEF).

Executives, directors, and managers of large shows will hear how their events can benefit from the lessons of behavioral economics when GES Senior Vice President Arjun Chakravarti delivers the keynote address at Large Show Roundtable (LSR).