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Articles by Dan Cole
14 Oct 2025 -
Articles by mdg, A Freeman Company
06 Oct 2025 -
Gut or Ground Truth in 7 Questions, Zenus, ESR Sept 25
25 Sep 2025 Nick Borelli, Marketing Director, Zenus -
CEIR Resources to Support Your Exhibit and Sponsorship Sales Needs
25 Sep 2025 Center for Exhibition Industry Research (CEIR) -
Practical and Tactical Ways to Use AI in Events, Backtrack and EVOLIO, ESR Sept 25
25 Sep 2025 Jordan Walker, Co-founder, Backtrack and Joe Federbush, CEO, EVOLIO -
Increasing Exhibitor Retention with Data, Map Your Show, ESR Sept 25
25 Sep 2025 Rachel Neimeier, Regional Vice President, Map Your Show -
Guide for Consultative Selling
25 Sep 2025 Center for Exhibition Industry Research (CEIR) -
What Attendees Want Now. Helping Exhibitors Adapt, Succeed and Rebook, Kimberly Hardcastle, ESR Sept 2025
25 Sep 2025 Kimberly Hardcastle, Chief Strategist, Freeman Company -
Video Sponsorship Tactics, Solutions & Case Studies, Gather Voices, ESR Sept 25
25 Sep 2025 Gather Voices -
Unlocking the Power of Destination Partnerships, Choose Chicago - AAR July 2025
24 Jul 2025 Mallory Yepez, Associate Director, Choose Chicago -
Registration Tech: Pushing The Envelope, eShow - AAR July 2025
24 Jul 2025 Raju Patel, CEO and Founder, eShow -
360⁰ View: Attendee Acquisition Research Roundup, EVOLIO - AAR July 2025
24 Jul 2025 Joe Federbush, President & Chief Strategist, EVOLIO -
Seven Questions to Ask Exhibitors During the Sales Process
26 Jun 2025 Nick Borelli, Marketing Director, Zenus -
Smarter Sales Through Insights: What Attendees and Exhibitors Really Want
26 Jun 2025 Kimberly Hardcastle-Geddes, President, mdg, A Freeman Company -
VOE Voice of the Exhibitor, EVOLIO - ESR June 2025
26 Jun 2025 Joe Federbush, President & Chief Strategist - EVOLIO -
Retain Exhibitors, Increase Show Revenue
26 Jun 2025 Abbey Nero, Regional Vice President, Map Your Show (MYS) -
Will Rising Exhibitor Costs Backfire?
28 May 2025 Jeannie Henson, Director of Exhibit Management - Siemens Healthineers North America and Julie Kagy, Executive Director - ESCA: Exhibition Services & Contractors Association -
Headwinds
28 May 2025 Hervé Sedky, President and CEO - Emerald -
ECEF 2025 Polling Data
28 May 2025 Lippman Connects -
5 Key Data Points in 5 Minutes
28 May 2025 Sam Lippman, President, Lippman Connects -
Return on Value: The Evolution of Value-Based Selling
28 May 2025 Indiya Okam, Group Vice President of Sales - RX USA -
The Innovator’s Edge: The Difference Between Standard and Standout Events
28 May 2025 Kimberly Hardcastle-Geddes, President - mdg and Ken Holsinger, Senior Vice President - Strategy - Freeman Company -
Keynote – Pivot or Die: How to Navigate in a Changing Environment
28 May 2025 Gary Shapiro, CEO and Vice Chair - Consumer Technology Association -
Good News from Davos for Your Show
28 May 2025 Dr. Charlotte M. Farmer, Senior Vice President and Chief Operating Officer - UL Research Institutes
