ConnectUp articles written by mdg for Lippman Connects 6 Ways to Welcome First-Time Attendees with Personalized Marketing From Zero to Hero: Refine Your Event Strategy with Zero-Party Data Get Creativ ...

Overview of Dan's articles "Open Your Eyes, Look to the Skies and See..." Sales is a Marathon Digital Selling: The Race Is On Why I'm Betting on This CEO Leading With Heart and Mind Do as I Do In His ...

Attendee Acquisition Roundtable, July 27, 2023, Chicago, IL

Not always! We all want our events to deliver a wealth of attendee benefits. But sometimes these benefits are provided only if we find exhibitors to sponsor them. Steve Prahalis, COO, SME moderates a ...

Ken Holsinger, Senior Vice President Strategy, Freeman Company, takes you through the key findings from up-to-the-minute Freeman data on exhibits and sponsorships. Ken will build on the "5 Data Points ...

Jennifer Schwartz, Divisional President, Access Intelligence, moderates a panel with; Ellen Davis, Executive Vice President, Business Strategy and Industry Engagement, U.S. Travel Association; Ben Erw ...

Sam Lippman, President, Lippman Connects kicks off the ECEF program with a fast-paced data-driven overview, spotlighting insights gleaned from recent research. This session was recorded at the 22nd an ...